Noomi® [new-me] is an artisan producer of organic peanut butter, lifestyle brand, and mindset that empowers you to create your best life.
Our vision is to inspire people to pursue their passions and find their "new me."
Noomi joins Specialty Food Association
On February 20, 2019, and just under a year in business, Noomi was accepted as a full-time member of the Specialty Food Association (SFA). “The mission of the SFA is to champion, nurture and connect members to deliver innovative products and expand consumption of specialty foods.” That’s why we’re so thrilled to be a part of this community of like-minded makers.
Having Noomi’s organic peanut butter recognized as a “specialty food” honors the artisanal quality of our products and how we brought our vision to life—and we never want to lose sight of how truly humbling our journey has been. Noomi’s acceptance is also a strong testament to how our brand and products are perceived by the industry, even in our company’s infancy.
Noomi named "New Product" winner in SFA's 2019 sofi™ Awards
On May 1, 2019, Noomi's signature blend of organic peanut butter was named the "New Product" winner in the Nut Butter, Seed Butter category sofi™ Awards. Our peanut butter was one of 148 winners selected by a national panel of 60 specialty food experts, from nearly 2,000 entries across 39 Awards categories. We're humbled by this accomplishment, as it speaks volumes to our organic growth and the genuine support we've received in our first year. Go team Noomi!
Noomi wins "Startup of the Year" in 2020 American Business Awards®
On May 18, 2020, Noomi was named the winner of a Bronze Stevie Award® in the "Startup of the Year - Consumer Products Industries" category in The 18th Annual American Business Awards®. Nicknamed the Stevies for the Greek word meaning “crowned,” more than 3,600 nominations from organizations of all sizes and industries were submitted for consideration.
More than 230 professionals worldwide participated in the judging process to select this year’s Stevie Award winners. According to one of the judges, “Noomi’s innovation and creative ingredients that made its organic peanut butter recognized by the industry clearly demonstrates a successful business recipe. Its breakout performance is a clear demonstration of the convergence between innovation, leadership, dedication to customer service and shifting consumer preferences."
A picture is worth a thousand peanuts.
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